Digital Marketing Agency in Mumbai
We welcome you at Trivoli Digital. We are the top digital marketing agency in Mumbai. We are one of the pioneers in this sector and have witnessed the growth of this sector first hand. We started with providing SEO Services in Mumbai and SMO services in Mumbai.
It is not a piece of breaking news anymore that how accessible internet is to all of us, yet the number of internet users is increasing day by day. People are connected to the internet most of the time of the day in one way or the other. This has changed the buying and purchasing behaviour of people. Online presence of brands and companies influence such behaviour of people. People rely on the internet so much that they go online for even a small bit of information. The Internet has become a wide web bringing the world of information and business just a few clicks away. Now that internet has grabbed everyone’s whole attention and tied their fingers to electronic devices, marketer’s shouldn’t leave this opportunity or take it for granted. Though digital marketing is not in its inception, it hasn’t lost it’s essence and effectiveness even now. Digital marketing turned out to be a boon and game-changers for many businesses. What is Digital Marketing? Digital marketing is also known as online marketing and internet marketing. It basically refers to marketing your products or services using digital technologies. When people realized the potential of the internet and how it massively affected the nature of people’s buying behaviour, digital marketing took birth. Few examples of what comes under digital marketing are Social Media Optimization, Search Engine Optimization, Online Ads (SEM, SMM), Digital Media Buying, Online Reputation Management just to name a few. These services are meant to put your services out there in the market for the public and then persuade them to buy it. Creating websites, logos, video content, images, written content, social media pages, etc. are the assets of digital marketing.
Introducing a product in the market is not difficult, but to bring it into someone’s To-Buy list, people need to know about your product and how is it better than other products in the market. Now, you can’t scream out loud at the top of your voice to explain the benefits of your product to the people. Digital marketing serves the purpose for you How is digital Marketing Beneficial? Digital marketing welcomes any type of business regardless of size and years of experience of the company. Unlike traditional marketing, digital marketing is cost-effective and has an enormous reach which ensures a better rate of conversion than traditional marketing. Other than the reach, digital platforms are very engaging and interactive. You can interact with your customers and figure out how your product is being perceived in the market. Now that you know the power and potential of digital marketing, don’t wait for a miracle, go digital. Get your digital marketing done with the best in the market.
Why is Digital Marketing important for a business to grow?
1. Reaches an enormous amount of people
Social media platforms are taking over the internet with its highly interactive and attractive content. Highly engaging content keeps the users glued to social media, offering them an unprecedented experience of social media usage. Today, around 70-75% of people in the world use one or the other social media platform. And around 55-60% of people access their social media account at least once in a day. Here we are talking not in hundreds, thousands and millions, we are talking about billions and billions of people. With this statistic, you can make out what an enormous reach you can have, by taking just a simple step of being present on social media platforms. Social media often gives a second and third life to brands who see their business wobbling in offline space. All you need is some will to adapt with technological interventions and Digital Marketing Agency in Mumbai to promote your brand on these vast media platforms.
2. A common space to compete with your competitors
Social media gives you a platform where you can let your brand and business-speak about their product, their ideas and interact with your customers. This is helpful how? And why should people know about your ideas and vision? Because it plays a very crucial role in building your brand awareness and having people who can recognize your business. A place where people spend a lot of their time and money, wouldn’t it be an appropriate place for you to place your brand. Anytime anyone has leisure time in their hand, they are more likely to go to their social media profiles and just scroll down their feeds. And with the evolution of content marketing and creative graphic designs, these platforms hook the customers in the first glance and keep their eyes glued for a long time. As the best Digital Marketing Agency in Mumbai, we believe that Social Media could be a big advantage and an opportunity for all the brands to market their product to their audience.
3. Precisely Targeted
We are the best Digital Marketing Company in Kandivali but we ran campaigns all over the world for our clients and this is the most outstanding feature digital marketing platforms offer you are, it gives you the option and luxury to target your audience in the most precise way possible. Let’s take TV commercials for instance. When you advertise your product on television, you advertise on the basis of the rating of the show. But your advertisement doesn’t appear in between the show run time. It comes on the screen when there is an advertisement break, Now, what happens is when the advertisement break comes on, people don’t generally pay heeds to what is being displayed on the Television. This way, the reach of your advertisement limits to a very minuscule audience. Hence, ending up wasting your time and money. But, in the case of digital marketing, you can analyze each and every factor that increases your reach as well as what decreases your reach. This helps you understand how effectively your campaign is running and what is making it effective.
4. Personalized Marketing
In digital marketing, you can literally personalize your advertisements down to an individual. Social media platforms can track down right from what is your name, age, gender, food preferences, music and movie choices and everything about what you like and what you dislike. Can you imagine what kind of personalized advertising you can do social media platforms? And on social media analytics, you deal with numbers like to how many people your post has reached, how many actually stopped and saw your post, how many of them took an action of visiting your website or commented on your post. So, you don’t have to figure out who could possibly be interested in your product or services, but in fact, people come to you when they realize your service or product is serving their need or purpose.
5. Advanced Analytics Tools
The analytics tool is a very important aspect of advertising or marketing your product or services on online platforms. With access to an advanced analytics tool, you get the insights of every post and every campaign. Now, the question arises, why do you need the insight to ensure the performance of your post or campaign? Because if you are not, you are taking a blind shot in a game where accuracy is the name of the game. The more accurate and precise campaigning you do, the more you are likely to engage with your potential customers and entice them into taking an action. This can help you divert the traffic to your website and even make them follow your social media handles. Working in this manner can also give help you make income from social media platforms. This gives you a whole new set of passive incomes.
6. Scalable and Easily Adaptable
Digital marketing is highly scalable and easily adaptable. When we say digital marketing is highly scalable, we mean you can scale and track your ads in when it comes to its monetary values. Unlike other advertising channels, you don’t have to pump in a huge amount of money initially to get your words out there. Here you can set your own budget and target your suitable audience. And when we say digital marketing is easily adaptable, we mean the doors of digital marketing platforms are open for everyone. Anyone can enter the world of digital marketing and play their dice. Be it a small business or a huge organization, if they are in the same sector, you can compete with anyone.
7. Highly favourable ROI
Being the Best Digital Agency in Mumbai, we have noticed one thing in the last 10 years. Which is, In the end, everything boils down to profit. Money, How much money are you making out of all this. Digital Marketing has shown proven results of giving the best return of investments out of all the other advertising and marketing mediums. Considering all the factors we have mentioned above, it is pretty evident that omitting digital marketing out of your marketing and advertising strategy is not at all a good strategy.
Come to the best Digital Marketing Company in Mumbai and experience an accelerated growth in your business.